News

15 May
2017

"Foxtrot" and talented school children - for safety on the road

All-Ukrainian creative competition of school children gathered the winners, and the organizers - the National Police Ukraine and partners congratulated the young helpers 

On May 12, the National Academy of Internal Affairs of Ukraine hosted the awarding of the winners of the all-Ukrainian creative competition for schoolchildren "The Young Generation - for Road Safety". Throughout the year, children, through creativity, talked about safety and in their drawings, posters, hand-made articles, photos called on peers to be disciplined road users. 


After the selection of district, city and regional stages of the contest, 200 best works were presented in Kiev at the exhibition, and 30 children-laureates of the contest rose to the stage and personally received awards from the National Police of Ukraine and partners. 


- Impressive statistics should put everyone "under arms": in Ukraine, the highest mortality rate in road accidents among European countries, road accidents is the first cause of death among young people aged 15 to 24 and the second among children aged 5 to 14 years . That is why the Foxtrot Group of companies helps the state services every year to solve this problem through the education of children within the framework of its own social project "School of Security", said Alevtina Beletskaya, press secretary of the Foxtrot Company, during the ceremony of honoring the winners of the competition. - We help elder schoolchildren by supporting all-Ukrainian competitions of KVN young traffic inspectors, and for kids created a cartoon series "Fox and Trot hurry to help." We are sincerely grateful to all the young activists who Like adults, carries out educational work among peers. 


The works of creative schoolchildren, presented at the exhibition of the laureates of the contest "Young generation - for road safety", struck with sincerity and skill. So, in the nomination "Authors from 5 to 9 years" the first place was divided among themselves by a young girl from Kiev - Sandra and a small boy from Lviv - Demian. Eight-year-old Sandra Shevchenko, a student of School No. 1 in Kiev, created a table exhibition "Movement in the Cube". A six-year-old Demian - a pupil of a kindergarten № 168 from Lviv - a book-hand-crafted "ABC of safe movement for kids." Impressive were the work of young people - the girl of Kiev, Diana Danchuk, "Road safety in your hands" from Lopatinskaya SOSH of the Lviv region, Elizaveta Penzarskaya from Kiev with the "bloody" puzzle road and the drawing of Igor Ivanov from Kharkov "The road is not for selfie". 


During the speech at the awards ceremony, Alevtina Beletskaya appealed to all schoolchildren participating in the holiday with a request to transfer to the school and preschool collectives a disk with the cartoon about safety: "Let the stories about the adventures of the characters of Fox and Trot look as many schoolchildren as possible, and life will be comfortable and safe !! "



Reference: Since 2002, under the motto "Comfortably where it is safe", the social project "Safety School" of the Group of Companies "FOXTROT" works. The brand closely cooperates with the Traffic Safety Department of the National Police of Ukraine. Among the actions aimed at the prevention of road traffic injuries is the annual contest of children's drawings "My Friend - Road motion". No less popular competitions are the school teams of young traffic inspectors (JUD) - from regional competitions to the all-Ukrainian finals of the KVN-YUD contest in Odessa, where in the form of jokes schoolchildren teach their peers how to avoid danger from the roads. Within the framework of the social project, cooperation with the State Emergency Situations Department of Ukraine on the prevention of traumatizing children as a result of accidents in the non-productive sphere has been established. Within the framework of the project, 4 series of the animated series "Fox and Trot hurry to the rescue" were created with the assistance of the specialists of the DSNC of Ukraine. And based on the series "Fire" https://www.youtube.com/watch?v=bRezik8LHtA on the actions of the child during the fire, a flyer "When the fire works correctly" is developed to fix new rules and teach the younger schoolchildren. Since 2012, along with specialists from the Rescue Service "101", the brand "Foxtrot" has been conducting "Safety Lessons" throughout Ukraine for younger schoolchildren. More than two dozen cities of Ukraine visited such lessons. Thousands of disks with a cartoon and instructive postcards were transferred to schools and kindergartens of the country to teach children safety rules. In March 2013, the School Safety project was named the most recognizable among consumers in retail (based on the InMind survey), and in April 2013 became the winner of the 7th National Social Advertising Festival in its nomination.