The festive opening of the multi-channel «Foxtrot» store in Kharkov

The new supermarket owned by the leader of Ukrainian retailers of home appliances and electronics will become the 9th Kharkov «Foxtrot» supermarket and 179th store in Ukraine. Trading area, that shows the actual range of equipment, makes up 850 square meters. From 10 000 commodity items the customer can choose the most favorite option and buy it immediately in the new store. The buyer may also checkout the product, which is not physically in the store, but is in the assortment! For this purpose, the new supermarket arranged two OMNI-spaces where the client can pick up the goods in a convenient online catalog with a help of sales assistant working in the hall. The catalog contains videos with goods overview, describes their characteristics and compares them with other samples of product line. The purchase will be delivered to the customer in a convenient for the client way: at specified address or via «Novaya Pochta» branch to the different areas of Ukraine. 


The new «Foxtrot» store combines both online and offline formats of work, represents innovative goods and offers different services for comfort living of Kharkov citizens, – comments Vyacheslav Povroznyk, `Foxtrot. Home appliances` trading network chief executive.