Festival of innovations in the new Foxtrot in Lviv

A new format Foxtrot Show Store begun its work with a bright fest in the Ukrainian capital of holidays and festivals. The highlight innovation is in presentation of new modern products, the ability to test any equipment and constant updating of store assortment. 

On November 24-27 in the new shopping mall Victoria Gardens (Lviv, Kulparkovskaya st, 226A) the new supermarket of innovative technologies "Foxtrot" started its activity. 

The first customers evaluated the way the traditional "Foxtrot" has changed: the interior of the trading hall is full of concise and emotional natural materials that are emphasizing the richness of textures: wood, concrete, grass and glass. The whole space of 1554 square meters was planned the way it can constantly focus customer’s attention on a unique product line: different gadgets and digital technologies.

Innovations and technical orientation of life in Lviv Foxtrot Show Store is presented in each little detail, and the trade hall has enough space to test the whole variety of gadgets. At the very entrance to the store customers meet the stylish eco-shelves with quadcopters, toys and robots, that keep the visitor's attention till the exit. All participants of the 4 days fest were actively testing gadgets of the “Foxtrot’s” own brand TM «BRAVIS». At a special auto path, all visitors could test any self-balancing scooter or mini-bike. They were trying on VR glasses and other amazing gadgets and accessories. 

The world of gadgets in Foxtrot Show Store gadget is harmoniously complemented with the sections for small and large appliances. Sales consultants dressed in jeans and using scooters stunned all visitors with their style and informality. 

Besides comfortable testing, the organizers of grand opening of Lviv Foxtrot Show Store prepared many promotional offers. Every day the first 25 customers received free Lenovo A Plus smartphone (on condition of purchase for 3500 UAH or more). All those who did not get free Lenovo, had an opportunity to take part in another promo. All customers with a check of 2,000 UAH could register for daily prize draw during 24-27 of November. The main winners of “checks competition” were Oksana Homulyak, who won a Samsung TV with a diagonal of 55 inches and Oksana Gonsor, who won iPhone 7 in competition among social networking users who posted, "I'm going to a grand opening of Foxtrot Show Store in Lviv" and attended the drawing. 

- We are glad that Lviv people liked new Foxtrot Show Store, as it is really hard to impress them because of huge amount of festivals and events, - said the executive director of "Foxtrot" network Vyacheslav Povroznik. - We will keep this high-level of trust and interest of our customers to this format of store. 

Reference: TM "Foxtrot. Home Appliances" is the leading retail network by selling of electronics and appliances in Ukraine, as well as a leader in its category by the level of knowledge, visiting and purchases according to TNS Ukraine (MMI for the 4th quarter 2015). 

At the end of 2016, there are 162 TM supermarket "Foxtrot. Home Appliances" in Ukraine. Stores are presented in 90 regional and district centers of Ukraine, at the same time their sales area is about 150 000 sq.m.