Modern and barrier-free: Foxtrot renovated its store in Lviv

In early March, one of the flagship stores of the Foxtrot chain in the VAM shopping center in Lviv, located at 62 Chervonoi Kalyna Avenue (operating since 2007), opened after a large-scale renovation. The new format combines a modern design stylized as “vyshyvanka”, an expanded assortment and even more comfort and opportunities for customers.


The store was renovated within the existing area (retail – 916 sq m, total – 1,500 sq m). Thanks to the new layout, the entrance group was expanded, and the space became visually larger. The renovated store also received energy-efficient LED lighting and professional flooring with highlighted visual “accents”.


The assortment of goods presented in stores has increased by 20%, and the share of the premium segment has increased by 50%. 15 new brand zones from leading manufacturers, such as Philips, Tefal, Hisense, Samsung and others, have been added. A separate Apple zone has appeared for fans of certified equipment from the brand's ecosystem. And for coffee lovers, 5 brand zones of coffee machines have been set up, where you can taste the drink before buying. An important element of the renovation was taking into account the requirements for creating a barrier-free retail space and equipment. The store has a modern service hub (which combines the cash register, lending and online ordering zones) with a lowered counter for the convenience of customers in wheelchairs. Wide aisles between the rows ensure a comfortable visit to the store for parents with strollers. Also among the expected practical solutions are the presence of a holder for crutches and an induction loop, as well as the connection of a sign language service.


“When you choose whether to make your business barrier-free, don’t choose: do it! After all, customer experience is not only about basic, but also about niche scenarios. As one of the first on this path, Foxtrot testifies: compliance with barrier-free standards requires more time, involvement of experts and additional investments. But the main key to success is the readiness and maximum involvement of the team and, as a result, grateful and satisfied customers. Therefore, we continue to make Foxtrot accessible to everyone,” – emphasized Oleksiy Zozulya, CEO of Foxtrot.


It should be noted that Foxtrot is represented in Lviv by 9 stores. The grand opening of the renovated store on Chervonoy Kalyna Avenue, 62 will take place next weekend – from March 6 to 9. The festive program includes discounts up to 60%, 5% cashback, free delivery and favorable credit terms. And also – 1,000,000 bonuses for new purchases will be drawn among visitors. As of March 2025, the Foxtrot chain operates 124 retail outlets in 66 cities, the Foxtrot.ua online store and the mobile application of the same name. The company systematically implements changes aimed at ensuring accessibility, improving customer experience and corporate policy. Since 2023, the retailer has been implementing the “Barrier-Free Foxtrot” project to serve people with hearing impairments and arrange barrier-free retail space in stores. In 2024, the company increased the coverage of stores with sign language service and opened 5 stores with adaptive equipment.