Foxtrot is the best in industry in clients’ personal data protection

The brand took the third place in the list of "Personal Data Protection Index – 2021", which was presented on September 20, 2021, by specialists of the public organization "Internews-Ukraine" with the support of the European Union and the International Foundation “Renaissance”

Observance of digital rights of users focused on personal data protection was studied in 20 companies operating in the Ukrainian market. From the maximum 100% of evaluation points, three leaders of the list were formed – and, which scored 77.5% and 70%, respectively, and the Foxtrot brand, which received 65.00%. In this conditional competition, Foxtrot surpassed all competitors in the field of trade. home appliances.

Foxtrot took the highest possible ratings in several categories: informing the user (what information is collected about him and how it is used); about the site functionality, which allows the user to clearly understand that he agrees to the processing of their data; the level of information availability on the site for the user about the privacy policy. The rating experts appreciated client's opportunity in Foxtrot to contact a company to obtain a copy of their personal data, as well as Foxtrot's usage of the secure https connection protocol for the site and the availability of feedback from in the form of 24/7 support using at least two common means of communication – hot line and e-mail.

– Congratulations to the Foxtrot team with a worthy and logical result. – noted Gennadii Vykhodtsev, co-founder of the Foxtrot brand. – Our competitive advantage is always the reliability of the seller and, therefore, the safety and comfort of the consumer. This applies not only to the purposeful policy of the retail network in the field of mandatory recording of settlement transactions, which from November 1, 2020 takes place in Foxtrot but also the policy of personal data protection.

GCFdevelops brands